Earth Hour is an annual international event created by the WWF (World Wide Fund for Nature/World Wildlife Fund), held on the last Saturday of March, that asks households and businesses to turn off their non-essential lights and electrical appliances for one hour to raise awareness towards the need to take action on climate change. It was pioneered by WWF Australia and the Sydney Morning Herald in 2007, and achieved worldwide participation in 2008.
Earth Hour will next take place on Saturday, 28 March 2009 at 8:30 pm, local time.
62 countries including Malaysia have committed to participate in WWF’s Earth Hour in 2009. This will be the first time Malaysia officially takes part in Earth Hour and our Prime Minister, Dato' Seri Abdullah bin Ahmad Badawi has indicated his support and endorsement of Malaysia’s participation.
The campaign, which hopes to reach out to more than one billion people in 1000 cities around the world, encourage individuals, businesses and governments to switch off lights for just one hour on Saturday March 28, 2009 at 8:30pm to convey their support for action on climate change. Cities already committed to Earth Hour include Los Angeles, Las Vegas, London, Hong Kong, Sydney, Rome, Manila, Oslo, Cape Town, Warsaw, Lisbon, Singapore, Istanbul, Mexico City, Toronto, Dubai and Copenhagen.
2009 is a critical year in terms of the political decisions that will be made at global climate negotiations in December 2009. Earth Hour, aims to highlight the voice of the people of the world and represent a visual mandate for meaningful policy on climate change.
For further information visit WWF Malaysia or Malaysia - Earth Hour
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